EU Market Entry for US Tech Companies

Your fastest path
into Europe

Arrow Innovation helps ambitious US technology companies enter and win in the European market — through fractional CCO leadership, assembled go-to-market pods, and 25 years of institutional knowledge built across 80+ successful market entries.

Start the Conversation How We Work
80+
Companies Entered EU/UK
£95M+
Funding Supported
25
Years Commercial Leadership
2x
Founder, Exit to Infor

What We Do

Built for companies
serious about Europe

Most US tech companies enter the EU too slowly, too expensively, or with the wrong people. Arrow Innovation gives you an experienced operator on the ground from day one — with the network, institutional relationships, and strategic infrastructure to accelerate every stage of your entry.

01
Fractional CCO

Your first senior commercial hire in Europe — without the overhead, delay, or risk of a full-time appointment.

  • EU commercial strategy & execution
  • Product-market fit validation
  • Revenue operations & forecasting
  • Board & investor reporting
  • Pricing & go-to-market structure
02
Market Entry Strategy

A clear, costed, sequenced roadmap for entering priority EU markets — built on real operator experience, not theory.

  • Market selection & prioritisation
  • Competitive & regulatory landscape
  • Partnership & channel mapping
  • Enterprise client identification
  • Legal entity & operational setup guidance
03
Business Development

Origination and execution of enterprise partnerships, institutional relationships, and strategic alliances across Europe.

  • C-suite relationship development
  • Institutional & enterprise pipeline
  • Partnership negotiation & close
  • Financial services sector access
  • Government & public sector engagement
04
Government Relations

Navigate the EU regulatory and government landscape with a partner who has operated at the intersection of technology and public policy for over a decade.

  • UK & EU regulatory navigation
  • Government programme access
  • Public sector partnerships
  • Innovation funding identification
  • Policy & compliance positioning
05
Marketing & Brand

EU-specific positioning, messaging, and demand generation — adapted for local markets and institutional audiences.

  • EU brand localisation
  • Thought leadership strategy
  • Conference & events positioning
  • Content & communications
  • Digital & inbound infrastructure
06
Talent & Recruitment

Find and place the right people to build your EU team — from first commercial hire to a fully structured regional function.

  • First EU hire strategy
  • Executive search & placement
  • Team structure design
  • Compensation benchmarking
  • Onboarding & performance frameworks
The Arrow Go-To-Market Pod

For companies that want to move fast, we assemble bespoke pods of senior talent across all six disciplines — a fully coordinated market entry team deployed around your product, your timeline, and your ambitions. No guesswork. No wasted runway.

Build Your Pod

About

Stephen Mooney

Stephen Mooney

Founder & Managing Director, Arrow Innovation

25 years of commercial leadership. Two companies built from zero. One successful exit. 80+ market entries executed across four continents.

Stephen Mooney is one of Europe's most experienced operators at the intersection of technology commercialisation and international market entry. As Co-Founder of Carbonetworks, he co-led $15M+ in fundraising, built an enterprise client base including Morgan Stanley and National Grid, and delivered a successful exit to Infor Software. As Founder and CEO of iVeridis / Synoptic Technologies, he scaled a University of Surrey AI spin-out to £500K ARR in two years, securing enterprise clients including Amazon and Moody's Analytics.

As Chief Commercial Officer at Axiom International Financial Services, Stephen has delivered consistent 30–50% YoY MRR growth and 100% revenue expansion without increasing operational overhead. As a Venture Partner on the UK Government's Global Entrepreneur Programme, he has supported 80+ international technology and fintech companies scaling into the UK and EU, contributing to over £95M in combined fundraising.

$15M+
Co-led fundraising at Carbonetworks — enterprise clients including Morgan Stanley & National Grid — exit to Infor Software
80+
International tech companies supported entering UK & EU via UK Government's Global Entrepreneur Programme
£95M+
Combined funding supported across advisory and mentoring portfolio including post-seed scaling companies across 4 continents
MBA
University of Victoria — combined with degrees from University of Calgary and 25 years of in-market commercial execution
Work with Stephen

Contact

Let's talk about
your European expansion

Whether you're a US tech company planning your first EU move, or an organisation seeking a senior commercial leader, we'd like to hear from you.

Email stephen.j.mooney@gmail.com
Phone +44 (0)7545 548264
Base London & Dublin
LinkedIn linkedin.com/in/stephenmooney
"If you're serious about Europe, the question isn't whether you need a partner who knows the market — it's how quickly you can get one working for you."